The world of online video advertising seems to be in a constant state of expansion. For people who still feel unsure or uncertain about the kind of video content that they need to create a positive impression with their audience, it’s worth noting that there are several different video advertising solutions available out there – from …
Retargeting is built on data collection. And some of the most important data you’ll ever collect is on your site retargeting vendor. Choosing a retargeting vendor isn’t easy – especially when so many vendors are selling their services with jargon and buzzwords that tell you very little about what they actually do. You don’t need …
Real-Time Media Buying: Advertise online in a smarter and more efficient way TargetRemarket is a high impact demand-side platform (DSP) providing technology and services to advertisers and agencies. TargetRemarket’s full-serve advertising platform give clients greater control and better performance with a single point of access for transparent real-time media buying. THIS WHOLE PROCESS TAKES …
Click Here for Press Release Digital display platform TargetRemarket introduced its advanced targeting suite last week in a continued effort to help clients identify new customers through digital display advertising and re-targeting. The TargetRemarket suite makes it simple for advertisers to target audiences their brand has not yet converted based on relevant search keywords, audience …
Retargeting or Remarketing, is a simple and often highly economical way to draw people back towards your website after they’ve visited once and chosen to leave without converting. In some cases, conversions are lost simply because a prospect wasn’t in the right position to buy when they came across your website, or because someone was …
Every business, whether online or off relies on marketing to get the word out about the business. Your marketing strategy has the power to make or break your business. If you were having success with display ads used for your marketing campaign, but are noticing a decrease in traffic to the site, it may be time to refresh your …
When you have a business, brand or specific product you want to promote online, reaching an intended audience can seem overwhelming regardless of the industry you are working in. With a few tips and tricks, it is possible to make the most out of your online marketing campaigns. Understand Your Objectives and Goals Before you …
Integrating email with your advertising campaign has many advantages for both the consumer and the business. Not only is it a good way to increase your marketing response rates, it can create closer relationships with the majority your company’s regular customers or identify new prospects. When you integrate display ad campaigns into email marketing, you …
There are several important parts of successful display ads, but one of the most important would have to be the call to action. A CTA, or call to action, is usually a button with text that prompts users to click the ad to do a specific action, such as purchasing a product or liking a …